What has changed at the five Minneapolis city courses for 2010?
TC Teebox: Have greens fees gone down or up? Siggelkow: Minor increases in round rates and cart rates but have held the line on fee increases for the past 3 years.
TCT: Any (new) promotions? S: new e-mail marketing campaigns and less marketing in traditional outlets. Sending e-mails to our database (best customers) and really only giving them any discounts.
TCT: New carts? GPS? S: new carts in 2010 and 2012. No GPS and no plans to do so.
TCT: How has adoption of social media helped or challenged staff and management of courses? S:We are trying Facebook and Twitter this year.
TCT: Do you have numbers available on rounds played last year? How do they compare to 08, 07? S: 2007 – 237,013, 2008 – 233,101, 2009 – 237,533. Pretty constant.
TCT: Is Minneapolis still No. 1 in per capita golfers in the U.S.? S: In rounds played, yes, according to the NGF.
TCT: How has the early start (or how to you envision it will) effect your bottom line this year? Help? S: Too early to tell but anytime you ring the register, it can’t hurt.
TCT: I can only assume revenue was down in 08-09, and therefore golf courses’ budgets may have been trimmed. Is this correct? S: Average net income over the past 4 years is $847,000.00 for all golf course combined. 2009 net income was down $111,000 compared to average. The rain in October is what hurt us last year. No dramatic cuts have occurred in the past 4 years – we continue to spend about the same amount in maintenance as we have in the past to keep course conditions excellent.
In Twin Cities Teebox’s humble opinion, the city’s courses are in good shape and offer options for just about every golfer. Hiawatha’s fairly new range and practice facilities are a personal favorite (best part is you can bring your own balls to chip, pitch and putt).
How about you T.C. golfing public? What’s your opinion on the state of the city courses? Anything you’d change if you could?